With over 14 years of experience on international sales, Joy has worked for several multinational corporations within the luxury sector in the markets from Europe, Asia, Middle East, and Central & South America. This experience has helped Joy achieve a good understanding of each market, production management, marketing plan, distribution and logistics. Joy's goal is to foster the new wave of 'Made in Barcelona' design, providing the necessary tools, from sourcing and manufacturing, to business strategy, distribution channels, and ultimately, the internationalization of the brands.