Asun Panero
Creative Director and Product Development at Nusa Studio.
She graduated from the School of Fashion Arts and Techniques. She trained professionally in several companies specialised in lingerie and swimwear, such as Andrés Sardá. She founded Nusa Studio, from where she collaborates with several fashion brands, where she develops the product according to the client's needs. From 2009 to 2021, she joined the multinational Lacelier (VFB Lingerie - Vanity Fair Brands) as Creative Director and Product Development for the different brands of the group, managing a team of 35 people specialised in design, pattern making, product development, sampling, tailoring, industrialisation and working closely with the Product Marketing and Communication team. In 2021 she takes over Nusa Studio, where she makes it possible to collaborate from a small and flexible structure with the needs of each client, helping the brand to transform ideas into products, through design, technology and materialisation. The product from A to Z.